St. Bonaventure University

Marketing Communication Testimonials


Recent graduates share their experience in the Marketing Communication program.



Jennifer Spoto, '21 (MA)


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Marketing Manager, HSBC Bank

As I look back at how I felt before the Master’s in Communication program, I feel like I've done a complete 180. I learn by doing, and that's what you'll experience in the program. You will choose a real client, conduct research and develop a strategy and tactics supported by that research that you interpret, and then present your comprehensive marketing plan and findings to a panel — just as you would in the real world. 


Jerry Nieves, '20 (MA)


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CEO and Founder, GSnow Creative 

I began actively working at a marketing agency when I started the Master of Arts in Communications program. I found myself putting learning to practice on client projects, giving me added confidence in executing campaign and brand development work. After graduating, I started my agency, GoldenSnow. In the seven months that we have been in operation, we’ve worked on campaigns for a major liquor distributor, a heavy-hitting cosmetics company, and a non-profit organization, to name a few. Without my experiences at Bona's, I don't think I would be where I am. 



Beth Moore, '19 (MA) 


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Associate Manager, Global Brand Marketing at Fisher-Price

I put together presentations every other day here… the volume of data I can sift through, put into a presentation, and present out without practicing is now a seasoned tool in my tool belt! 




Megan Wagner, '11 (MA)


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Chief Marketist at MW MarCom 

I truly believe the IMC [Marketing Communication] program gave me an edge over other candidates. 




Elaine Tooley, '10 (MA)


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AVP, Advancement Communications at Wake Forest University 

If you want something that's helpful and marketable, this is a fabulous program [M.A. Marketing Communications].